Knowing what content is on NBCUniversal’s Peacock could be a lot easier. After all, how many people know that Shrek2 is an NBCUniversal property or that Peacock carries other companies’ content, such as The Matrix? If you want your app or website to help people find their favorite content, a Peacock API would be incredibly useful.
But getting Peacock metadata is harder than it should be. We’ll take a look at how NBCUniversal works with developers and introduce you to an easy way to bring streaming-aware features into your projects.
Is there a Peacock API?
NBCUniversal joined the on-demand streaming fray last year with the launch of Peacock. An ad-supported business model and partnerships with cable companies let millions of people watch The Office and other popular content on-demand for free. But the streaming service’s efforts to help people discover Peacock content are focused internally.
Parent company NBCUniversal has API programs that support things like payment processing and TV advertising. But they do not give app or website developers a public API for Peacock’s content metadata.
However, there are companies such as Reelgood which offer a public API for not only Peacock, but Netflix, Fubo, and other streaming services.
Kelsey Reynolds • Author
Kelsey is a content strategist based in Minneapolis, Minnesota. She holds a Master of Fine Arts in Creative Writing from the University of Minnesota. Kelsey was drawn to working at Flixed because the team was so open, motivated, and curious. She most enjoys thinking about how to blend programmatic and editorial content to answer readers’ questions as completely and efficiently as possible. When she’s not at her computer, Kelsey can usually be found working in her garden or walking her two dogs in the park.
Lisa Holden • Editor
Lisa Holden is an editor and creative based in Houston, TX. Lisa holds a BA in African-American Studies from Temple University and has spent her career working in news publications and magazines, even founding a magazine herself. She began working as an editor for Flixed in 2023. When she’s not editing or working on one of her many creative endeavors (whenever that is), she enjoys traveling to new places and biking on sunny days.
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