Fast Company released its second annual list of “Most Innovative Companies.” Fast Company selected two year old news channel Cheddar “for becoming a ‘post-cable’ financial lifestyle network.”
What is Cheddar?
Founded in 2016 by former Buzzfeed president John Steinberg, Cheddar calls itself a “Post-Cable Network.” By this, the company means that you will not find its service available on any cable TV networks. Instead, Cheddar focuses on live, business-focused news coverage over streaming video platforms.
The network aims to serve a younger generation. According to the service, it provides this coverage “through the lens of the companies and executives driving these changes.” In its short time as a TV service, the company has interviewed major industry executives, such as T-Mobile’s John Legere, Twitch founder Justin Kan, and CBS CEO Les Moonves.
Although Cheddar TV calls itself “post-cable”, it can still be found on some cable TV networks. Recently, the company announced that it can now be found through traditional cable TV service Layer3.
For the most part, however, the TV service lives up to its self-styled cord-cutting focus. Users can go directly to the company’s website to stream content. Alternatively, the service can offers independent apps. Those signed up to several popular over-the-top (OTT) streaming services can also get Cheddar. Current OTT availability includes Sling TV and Philo. Cheddar is also available as a free channel add-on from Amazon Prime Video, and has its own channel on Twitch.